![]() ![]() 52” and Pol Granch, who was nominated for best new artist at the 2022 Latin Grammys. In true fashion, Billboard Latin’s Artists to Watch list does not focus on brand new talent, but rather, on artists who have already made an impact, be it in the charts, media, streaming platforms, or public consciousness, and who we believe will make significant strides in their careers in the coming year.Ī significant number of rising Mexican acts are on the list, like Bratty, who with her charming lo-fi pop tunes will be performing at the 2023 Coachella Festival Victor Cibrian, whose raspy voice is bringing a fresh take to the corrido movement and Grupo Frontera, who since going viral last year, has become the only Regional Mexican act to achieve three songs on the all-genre Billboard Hot 100 chart, to name a few.Īll eyes are also set on the latest generation from Spain, including acts such as Quevedo, whose electro-urban fusions got international traction with his Bizarrap-assisted “BZRP Music Session, Vol. ![]() In honor of 2023, we are spotlighting 23 Latin and Spanish acts that cover a broad variety of Latin music genres, from pop to reggaetón to R&B, música Mexicana, and rock. Every year, Billboard’s Latin staff compiles a list of artists to watch in the coming months. ![]()
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